Oura to acquire AI-native primary care startup Counsel Health for $625M

Oura announced it will acquire AI-native primary care company Counsel Health for $625 million, expanding the partnership that integrated Counsel's chat-based medical AI and physician access into the Oura app in June. Counsel CEO Muthu Alagappan will join Oura as chief clinical AI officer with the company's 70 employees, and Counsel will continue serving enterprise partners. The deal is expected to close before the end of 2027, and Oura also reported quarterly revenue of $533 million, up 153% year-over-year.