Cuban: Facebook knowingly runs AI deepfake scam ads; docs say $16B fraud revenue

Mark Cuban said on the Pivot podcast that Meta runs deepfake ads using an AI copy of his face and voice to sell a fake $294 diabetes cure, and called the platform "the worst of the worst." Reuters reported on internal Meta documents estimating roughly $16 billion, about 10% of 2024 revenue, came from ads pushing scams and prohibited products, with users seeing some 15 billion "higher risk" ads a day. Meta spokesman Andy Stone disputed the documents as a "selective view" and called the 10% figure "rough and overly-inclusive," saying scam-ad complaints fell 58% over 18 months and 134 million scam ads were removed in 2025.