Wan 3.0 Prime Reference-to-Video

Wan 3.0 Prime Reference-to-Video is a video generation model developed by Alibaba's Tongyi Wanxiang team, released in August 2026. The model combines the Prime architecture's ultra-fast rendering with the Wan 3.0 omni-modal foundation, supporting multimodal combined input of reference images, reference videos, and reference audio to generate dynamic videos with high-precision physical motion simulation, camera control, and subject consistency. The model supports 480P, 720P, and 1080P resolution output, with a maximum duration of 30 seconds at 30 FPS and native audio-visual joint generation (ambient sound effects, background music, and multilingual lip-sync).

The iCreat platform exposes its reference-to-video capability via the endpoint https://api.icreat.ai/v1/task/submit/aliyun/wan3-0-prime/reference-to-video, operating in an asynchronous three-step mode with 480P at $0.068/second, 720P at $0.14/second, and 1080P at $0.28/second.

Model Positioning

Wan 3.0 Prime Reference-to-Video is positioned as the reference-to-video model of the Wan 3.0 Prime series, significantly boosting generation speed while maintaining high-quality video generation capabilities.

Compared to image-to-video (I2V) which only supports reference images, reference-to-video (R2V) additionally supports reference video and reference audio input, enabling simultaneous anchoring of visual style, motion patterns, and audio atmosphere — suitable for production scenarios with higher requirements for visual consistency and audio-visual synchronization.

On the iCreat platform, the model provides services through an asynchronous three-step workflow where users submit tasks, poll for status, and retrieve results.

Core Capabilities

Multimodal Reference Input

Supports combined input of reference images (reference_image), reference videos (reference_video), and reference audio (reference_audio), simultaneously anchoring visual style, motion patterns, and audio atmosphere for cross-reference consistency retention.

Native Audio-Visual Joint Generation

Natively supports ambient sound effects, background music, and multilingual lip-sync generation, completed in a single inference pass without post-production synthesis.

Multi-Resolution and Long Duration

Supports 480P, 720P, and 1080P resolution tiers, with a maximum single generation of 30 seconds at 30 FPS, meeting creation needs from short clips to complete scenes.

Flexible Aspect Ratio Control

Supports five aspect ratios: 1:1, 9:16, 16:9, 3:4, and 4:3, covering landscape, portrait, square, and special ratio display requirements.

Negative Prompt Support

Supports a negative_prompt parameter, allowing users to describe content that should not appear in the video, enabling precise control over generation results.

Pricing

Total cost = unit price × output video duration.

Note: The above are iCreat platform prices. Alibaba Cloud Model Studio official pricing is ¥0.45/0.9/1.8 per second (480P/720P/1080P). As a third-party relay platform, iCreat's price includes platform service fees. The iCreat platform price shall prevail.

Application Scenarios

• E-commerce product dynamic visualization and style-consistent advertising video production
• Short drama creation and film VFX segment rapid iteration
• Character consistency-preserving cross-scene video generation
• Audio-visual synchronized commercial advertising and brand content creation
• Creative design concept dynamic visualization

Model Comparison

Comparison Table 1: Wan 3.0 Prime R2V vs T2V vs I2V (iCreat Endpoint)​

Note: R2V, T2V, and I2V are all called via the iCreat endpoint at identical pricing; R2V supports the richest reference input types.

Comparison Table 2: Wan 3.0 Prime vs Standard (iCreat Endpoint)​

Note: Prime is priced at approximately 1.4x the standard version, trading cost for faster generation speed; both versions share the same resolution, duration, and audio capabilities.

Why Choose Wan 3.0 Prime Reference-to-Video?

• Supports reference image + video + audio tri-modal combined input, anchoring visual style, motion, and audio atmosphere
• Accelerated generation speed, suitable for efficiency-critical production scenarios
• Supports 480P/720P/1080P three resolution tiers, from draft to final output
• Up to 30 seconds single duration, exceeding the limit of most competing models
• Native audio-visual joint generation with ambient sound and lip-sync in one pass
• Negative prompt support for precise content control

Specifications

Architecture

The iCreat platform's Wan 3.0 Prime Reference-to-Video operates using an asynchronous three-step architecture. Users submit tasks via the submission endpoint, and the system returns a task ID. The task status is then polled via the query-status endpoint, and once complete, the final video result is retrieved via the get-result endpoint. Requests must include the API Key in the Authorization header for authentication, along with the X-ICREAT-AI-GROUP header. The request body contains the input object (prompt, negative_prompt, media reference array) and the parameters object (resolution, ratio, duration, watermark) as sibling fields. The media array supports three types: reference_image, reference_video, and reference_audio. The model ID is included in the submission endpoint URL path; the request body does not use a model field.

Notes

• The ratio parameter is required and must be specified when submitting a task
• The duration parameter ranges from 4 to 30 seconds; out-of-range values will be rejected
• Reference media (images/videos/audio) must be publicly accessible HTTPS URLs; private or authenticated addresses may cause task failure
• The model natively supports audio generation; generated videos include audio-visual content by default
• Prime is priced at approximately 1.4x the standard version; consider the standard version if speed is not a priority
• Please safeguard your API Key and avoid hardcoding it in client-side code or public repositories

Frequently Asked Questions

How is the billing calculated?​

Billing is calculated as the unit price multiplied by the output video duration. 480P is $0.068/second, 720P is $0.14/second, and 1080P is $0.28/second. For example, generating a 5-second 720P video costs $0.70. The iCreat platform price shall prevail.

What is the difference between R2V, T2V, and I2V?​

R2V (reference-to-video) supports combined input of reference images, reference videos, and reference audio, simultaneously anchoring visual style, motion patterns, and audio atmosphere. T2V (text-to-video) requires only text prompt input. I2V (image-to-video) supports text prompts and reference images. All three are priced identically; choose R2V if you need to use reference videos or audio.

What values does the ratio parameter support?​

Five aspect ratios: 1:1 (square), 9:16 (portrait), 16:9 (landscape), 3:4 (portrait special), and 4:3 (landscape special). This parameter is required.

What is the maximum single duration?​

The video generation duration ranges from 4 to 30 seconds, with a maximum of 30 seconds. The duration parameter must be an integer within this range.

What reference types does the media array support?​

Three reference types: reference_image (reference image), reference_video (reference video), and reference_audio (reference audio). They can be combined to simultaneously anchor visual style, motion patterns, and audio atmosphere.

Does the model support audio generation?​

Yes. The model natively supports audio-visual joint generation, including ambient sound effects, background music, and multilingual lip-sync, completed in a single inference pass without post-production synthesis.